Charting a bold course: Greater OKC Chamber's 2024 Strategic Plan

In the dynamic landscape of economic development, community engagement and regional progress, organizations play a pivotal role in shaping the future. The Greater Oklahoma City Chamber's 2024 Strategic Plan is a comprehensive roadmap designed to propel the region forward. This ambitious plan includes many initiatives across economic development, visitor engagement, regional partnerships, public policy, talent and education, industry sectors, community issues and more.

Here is a look at the key highlights and objectives.

Economic Development

The economic development arm of the Greater Oklahoma City Chamber aims to complete its strategic plan by spring 2024. The plan includes a targeted investment campaign to secure funding by December 2024. This initiative underscores the Chamber's commitment to fostering a robust economic environment.

Visitor Development

The Chamber launched a strategic planning process for visitor development in January, with a goal of completion by summer. Programming goals will be identified and funding levels will be evaluated, providing a roadmap for enhancing the region's appeal to visitors.

Regional and State Partnerships

Collaboration is key, and the Chamber aims to assess strategic plans with regional and state partners to identify areas of alignment and mutual opportunities. This cooperative approach is vital for achieving shared goals and maximizing impact.

Public Policy Strategy

Expanding federal policy work is a key focus, with an emphasis on increased federal funding for regional stakeholders and federal policy outcomes to enhance the business community. The plan includes a revamped DC Fly-in format for broader leadership engagement and a strategic communications strategy for broader influence.

Image and Perception

Utilizing perception audit research, economic and visitor development strategic plans, the Chamber aims to enhance branding, image and marketing. Identifying the budget required for implementation and assessing funding options ensures a strategic approach to promoting the region.

Talent and Education

The Chamber plans to launch a branded talent program to create, retain and recruit a skilled workforce. Initiatives such as talent consortiums and engagement with educational institutions underscore the commitment to aligning workforce development with industry needs. It’s critical to engage with educators at all levels to ensure we are meeting the needs of the workforce, now and in the future.

Industry Sectors

Focused efforts on key industry sectors like Military/Aerospace, Bioscience, Film & Creative and Hospitality demonstrate the Chamber's dedication to sector-specific growth and development. Specifically, we will support infrastructure development needed at Tinker Air Force Base, lobby to retain and expand programs at the Mike Monroney Aeronautical Center, launch a bioscience organization and create expanded bio-industry tools to support industry needs.

Diversity, Equity, and Inclusion

The 2024 Strategic Plan emphasizes the importance of fostering collaboration and understanding. The plan outlines a commitment to evaluating engagement with local minority chambers, recognizing the importance of building mutually beneficial partnerships that promote inclusivity and diversity within the business community.

We will also host two corporate supplier forums. These forums are envisioned as platforms to educate community businesses on the significance of engaging with minority suppliers. This proactive approach aligns with the Chamber's broader mission of creating an environment where all businesses, regardless of size or background, can thrive and contribute to the region's overall success.

Collaboration, Innovation and Dedication

The Greater Oklahoma City Chamber's 2024 Strategic Plan is a bold and comprehensive vision for the region's growth and prosperity. With a multifaceted approach encompassing economic development, community engagement and organizational excellence, the Chamber is well-positioned to lead the region into a thriving future.

The success of this plan relies on collaboration, innovation, and the dedication of the community and its partners. As the plan unfolds, the Greater Oklahoma City Chamber is poised to set new standards for regional development and excellence.