Chamber adopts new revenue model for advertising and sponsorships
In 2019, the Chamber is changing the way members access sponsorships, advertising and other partnership opportunities with the Chamber.
The new model will give each member business an assigned staff person to work directly with them to identify their best opportunities. The Total Resource Development Campaign (TRDC) will no longer be implemented.
“We know our members are looking for our organization to quickly respond to trends in the marketplace and offer the best opportunities to Chamber members,” said Roy H. Williams, president and CEO of the Chamber. “TRDC served us very well for a long time, and our volunteers played a large role in making this the best chamber of commerce in the country.”
The Chamber is planning some innovative new programming in the year ahead and is anxious to work collaboratively with our members on these projects. New programs will include a new signature “State of Health” event that looks at the region’s healthcare industry as well as our health status and rankings; and a new full-day learning conference.
“I look at this transition not as an end, but as the start of something new,” Williams said. “We want to give each and every one of our members a chance to be a part of this new era.”