As an entrepreneur, you will enter many negotiations. You will have them with almost everyone you encounter, from potential partners to investors. The more skilled you are at the table, the better off your business will be.
Through the statewide Business Boot Up program, kids across Oklahoma can try their hand at entrepreneurship by starting their own businesses.
In today’s ever-changing business climate, agility is key for small business owners and their employees. It’s about having the information and resources they need right when they need it, whether they’re on their laptops, tablets, or mobile phones -- in the office, out in the field or on the road.
Getting customers is important, but just as important for you as an entrepreneur is customer retention. Customer retention maximizes the value of your marketing campaigns, and can represent a consistent form of social proof, which your new brand may need.
One of the biggest challenges you face as an entrepreneur is establishing the credibility and trustworthiness of your startup and its brand. The average modern consumer is discerning and careful, always on the lookout for possible scams. Fortunately there is a lot you can do to help alleviate their concerns.
It does not matter how smart or efficient you are as an entrepreneur. Managing large groups of people is not only difficult, but time-consuming. That is why you hire managers.
Small businesses face unique security threats. Commercial properties unoccupied at night or on the weekend are often targeted by criminals. In many cases, the value of theft or damage isn’t high enough to justify the cost of an insurance claim. This can leave business owners facing substantial out-of-pocket costs.
Content marketing remains a powerful tool for entrepreneurs. It allows your fledgling company to establish its trustworthiness and authority, while simultaneously passively promoting it and your product. However, many entrepreneurs settle simply for creating content without further optimizing the entire process.
